Clynt takes us through his 25-year career in healthcare marketing and how his perspective changed when his father was diagnosed with throat cancer.

 

Since then, his passion has been leveraging healthcare technologies to improve the patient experience. This focus is what drove him to help develop Intervention Insights’ existing technology platform into Trapelo™, the first real-time precision medicine platform that enables everyone involved in cancer care to align their decision-making and reimbursement policies with the most current clinical evidence in molecular oncology. All to give patients the most appropriate treatment when time matters most.

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Clynt talks about the administrative challenges that have plagued healthcare—and, in particular, precision medicine. He says that while traditional prior authorization may have made sense in the past, it has become so burdensome that it cannot scale with the use of precision medicine, which is far more complex and can involve multiple drugs, supportive drugs, and multiple ways to deliver treatments. Clynt believes the next generation of cancer care requires next-generation management that brings all stakeholders to the same table and aligns them around the latest clinical evidence.

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In one of the most insightful portions of the podcast, Clynt discusses the individual needs and goals of oncologists, practices, molecular labs and payers, and how their conflicting approaches can be brought together through collaboration. This is an innovative idea, and we all agree that innovation is difficult, but Clynt is confident that Trapelo, and other health technologies like it, can overcome the hurdles.

 

He feels that this is a sea change, and in three to five years he believes collaboration around clinical evidence is how things will be done as a matter of course.

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Clynt notes that this type of shift relies on bold and courageous medical organizations like City of Hope and others for it to gain traction and start changing the lives of patients today.

 

He says the effect of technologies like Trapelo is that instead of it taking a multitude of steps and four weeks for a doctor to consider and apply precision medicine for a patient, they can now make decisions right away and have the benefit of knowing which clinically-valid molecular tests and treatment approaches are preapproved by payers.

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Listen to the full episode above. 

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Download the full transcript here (pdf).

 

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